Lord Bilimoria Talk at TedxOxbridge

Submitted by India Week on Wed 07/03/12

As part of India Week, we are looking at one of the most successful Indian businessmen in the UK, the founder of Cobra Beer, Lord Bilimoria.

Lord Karan Bilimoria was born in Hyderabad in India before coming to Britain to study Law at Cambridge. After graduating in 1988, he found that his cultural heritage helped him to see an opportunity for a business venture. He saw a gap in the beer market. For people who enjoyed the refreshing taste of lager with curry, but found that traditional ones were too fizzy to go with food, there were no options on the market. This led to him to found Cobra Beer in 1989.

Cobra Beer was a huge success and became one of the most popular and well known beers in Britain. Through his work with Cobra, as well as a number of other projects, Karan Bilimoria received a CBE for services to business in 2004.

Last year, he was invited to speak at a TedTalks event about the future of global business. He explained his vision of what needs to stay the same and what needs to change for business to flourish over the next twenty years. You can watch his talk below.

FREE EVENT: Lord Bilimoria is also speaking at our very own event tomorrow (Thursday 8th march) in Central London. The talk and drinks reception at International Student House is open to anyone and completely free.
To find out more, click here.