It has emerged that government ministers are considering taking drastic steps to try and reduce immigration to the UK- a negative advert campaign. The plan would be to emphasise everything that is bad about Britain to try and encourage possible immigrants to stay living in their own countries.
Apparently, in the words of one minister, such a campaign would "correct the impression that the streets here are paved with gold". The measures would be aimed especially at Bulgaria and Romania, where changes in law at the end of this year will allow free immigration from these two new EU countries.
Whilst this is probably just an easy news story and pretty unlikely to ever happen, in true British style it has spawned a whole host of mock advert suggestions. News sources from the Guardian, to the Huffington Post have been asking the British to create their own self-deprecating posters about the bad bits of the UK.
Ranging from the weather, to the drinking culture, and back to the weather, some of them are pretty funny. However, there have also been some genuine adverts over the years playing on this idea.
Below we've gathered a selection of some of the best real and fake adverts questioning the greatness of Britain, all with their tongue very firmly in their cheek: