One thing has not changed since I have returned to France: using public transportation.
Tourists have been invading France every summer and I understand why, as the French Riviera is an amazing place- it's like heaven on earth. From its nice weather and its proximity to the Mediterranean Sea and the Italian border, to its delicious ice creams and beautiful landscapes. People are able to understand why I cherish this place so much. Let's get back to business as I am losing track of what I wanted to say...
So I have been using public transportation here, as it's impossible to drive when there are so many tourists and hence traffic. The public transportation somewhat reminds me of London and its underground, DLR and other ways of transporting yourself to every single inch of the big city. I find public transportation pretty interesting as it is a place where companies use space to promote their products.
Differences in Advertising
Let me give you more details. Back when I lived in London I remember myself staring at all the ads and watching all the commercials, as this is an area I'm personally interested in. I have been studying advertising for years now and so I know something about French ads and those you can find in magazines.